by Ranjan Kashyap | Dec 16, 2019 | Uncategorized
Usually, URLs are tough to understand as they have long links and random numbers in them. It becomes difficult for digital marketers to understand them and conclude the link/ campaign that brought traffic. UTM or Urchin Tracking Module parameters can easily sort...
by Ranjan Kashyap | Nov 22, 2019 | Uncategorized
Tableau is one of the best Data Visualization tools which is mostly used for Business Intelligence. It helps to gain business insights by using visual elements like charts, graphs, and maps to see and understand trends, outliers, and patterns in data. In this article,...
by Ranjan Kashyap | Oct 18, 2019 | Google Analytics
There is no doubt that Google Analytics is one of the best tools to implement digital analytics tracking on a website and it’s being most widely used. But most of its important components are often misunderstood by people or simply they are not aware of them. Scopes...
by Ranjan Kashyap | Sep 25, 2019 | Google Sheets
Google sheets are an awesome online platform for data entries. This smart tool is getting famous with each day passing by. Google has always been innovative with its product ideas and the Google sheets are a perfect example of that. You can even share these sheets...
by Ranjan Kashyap | Sep 5, 2019 | Google Analytics
Google Analytics attribution models play an important role in conversion tracking of a customer’s journey but sometimes they are not properly understood by many people. Today I am going to briefly describe what they are and how you can apply them in your account...
